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Global Media Registry

Progressive Broadcasting Corporation

Progressive Broadcasting Corporation (PBC) is a mass media corporation that registered with the Securities and Exchange Commission on October 6, 1986. It owns the legislative franchise that UNTV News and Rescue is using to operate a television station.

PBC was granted a 25-year legislative franchise five years later for commercial radio and TV broadcasting stations in four regions including Metro Manila. This franchise was amended to extend operations throughout the country. In May 2016, President Benigno S. Aquino III approved the renewal of said franchise for another 25 years.

Alfredo “Atom” L. Henares owns 70-percent share of PBC. He is also the chairman of the board and president. His father, media personality Hilarion “Larry” Henares, is chairman emeritus. Other shareholders are Joselito N. Pedero and Dennis T. Villareal.

Henares has varied business interests from real estate, electric powerplant, and palm oil manufacturing. He was formerly married to Victoria “Vicki” G. Belo, the president and medical director of the Belo Medical Group, a multimillion beauty products and cosmetics business. She is also a television personality. 

Key facts

Business Form


Legal Form


Business Sectors

Broadcasting and mass media


Individual Owner

The Henares Family

Alfredo L. Henares has varied business interests from real estate, electric powerplant, and palm oil manufacturing.


Joselito N. Pedero

Joselito N. Pedero is the vice chair of Progressive Broadcasting Corporation. He is also a stockholder.

Other Media Outlets

Other Print Outlets

Other TV Outlets

UNTV News and Rescue

Other Radio Outlets

UNTV Radio La Verdad 1350 (AM station)

Other Online Outlets


Media Business

Coming Soon


Coming Soon

General Information

Founding Year



Alfredo “Atom” L. Henares

Affiliated Interests Founder

Alfredo “Atom” L. Henares, who has 70 percent equity share in Progressive Broadcasting Corporation, has varied business interests from real estate, electric powerplant, and palm oil manufacturing.


420 - Rank and file employees


UNTV-Breakthrough and Milestones Productions International, No. 907 BMPI Bldg. PhilAm EDSA, Quezon City, 1104 Philippines Telephone Number: +632-442-6244

Tax/ ID Number


Financial Information

Revenue (Financial Data/ Optional)

1.04 Mil $ / 48.77 Mil P

Operating Profit (in Mill. $)

0.05 Mil $ / 2.27 Mil P

Advertising (in % of total funding)

Missing Data


Executive Board

Alfredo L. Henares – Chairman and President of Progressive Broadcasting Corporation, Treasurer & Director at Salcon Power Power Corp., Treasurer & Director at Salcon Philippines, Inc., Treasurer & Director at Salcon International, Inc., Chairman at SPC Island Power Corp., Treasurer & Director at SPC Properties & Development Corp., Treasurer & Director at SPEC Properties, Inc., Treasurer & Director at Western Panay Hydropower Corp., Treasurer & Director at SPC Electric Co., Inc., Treasurer & Director at SPC Light Co., Inc., Chairman at Bohol Light Co., Inc., Chairman at Bohol Water Utilities Inc., a Director-Finance at Vegoil Phils, Inc., Chief Financial Officer & Executive Vice President at Kepco SPC Power Corp., Chairman at SPC Malaya Power Corp., and Chairman at KV Holdings, Inc. (Philippines). He is on the Board of Directors at SPC Power Corp., Salcon Philippines, Inc., Salcon International, Inc., SPC Properties & Development Corp., SPEC Properties, Inc., Western Panay Hydropower Corp., SPC Electric Co., Inc., SPC Light Co., Inc., and Isarog Pulp & Paper Co., Inc.

Non-Executive Board

Missing Data

Supervisory Board

Missing Data

Other Influential People

Daniel Razon - President and Chief Executive Officer Breakthrough and Milestone Productions International, the company that maintains and operates UNTV

Further Information

Data Publicly Available

ownership data is easily available from other sources, e. g. public registries etc.

2 ♥

Meta Data

Conversion rate on Dec. 31, 2015: P 46.86.
Audience share based on Nielsen’s National Urban TV Audience Measurement (TV, Jan-August 2016), Nielsen's Consumer and Media View (Print, Jan-August 2016), Audience share from Nielsen's Radio Audience Measurement (Radio, Jan-August 2016), Effective Measurement (2016)
Founding year based on date of incorporation as reflected in the Securities and Exchange Commission documents.


Financial Statement of Progressive Broadcasting Corporation (available upon request at SEC) (2016), Securities and Exchange Commission (SEC)

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