Bandera
Bandera is a daily Taglish tabloid under Inquirer Publications, Incorporated, one of the companies under the Inquirer Group of Companies.
Its tagline “Balita, Buenas, Chika” translates to “News, Good luck, Gossip.” It contains local and international news, as well as gossip about famous artists. Bandera has three separate editions for Luzon, Visayas, and Mindanao. It also has a digital edition, which can be accessed through subscription.
Initially named Metro Times, Bandera was first published on September 10, 1990. Before the Prietos, owner of the Philippine Daily Inquirer, bought the paper in late 2001, Bandera was published by the Gokongweis as the sister publication of The Manila Times.
In 2015, the Philippine Post Office released a commemorative stamp for the 25th anniversary of the paper.
Inquirer Publications, Incorporated is owned by Inquirer Holdings, Inc. and the Philippine Daily Inquirer, Incorporated at 70-30, respectively. Inquirer Holdings, Incorporated is mainly owned by the Rufino-Prieto family.
Businessman Manuel V. Pangilinan also has 25 percent shares in Inquirer Holdings through Excel Pacific Holding Corporation, according to the company’s 2016 General Information Sheet filed at the Securities and Exchange Commission.
Audience Share
0.55
Ownership Type
private
Geographic Coverage
National
Content Type
paid content
Media Companies / Groups
Inquirer Holdings Corporation
Ownership Structure
Inquirer Publications, Inc. is under Inquirer Holdings, owned by the Prieto family. Excel Pacific Holding Corp., which can be traced back to Manuel V. Pangilinan's Hastings Holdings, Inc., also has shares in Inquirer Holdings.
Group / Individual Owner
Group / Individual Owner
Philippine Daily Inquirer, Inc.
Philippine Daily Inquirer, Inc. prints broadsheet Inquirer.
General Information
Founding Year
1990
Founder
Gokongweis
Affiliated Interests Founder
Aside from publishing, the Gokongweis are also into airline, food and hotel businesses, among others.
Ceo
Marixi R. Prieto, Chairman
Affiliated Interests Ceo
Marixi Prieto is the mother of Inquirer CEO and president Ma. Alexandra Prieto-Romualdez.
Editor-In-Chief
Dona B. Policar
Affiliated Interests Editor-In-Chief
Policar was a reporter of newspaper Tribune in early 2000s.
Contact
MRP bldg., Mola st. cor. Pasong Tirad st. Makati City, Metro ManilaTeephone Number: +632-895-7513bandera.inquirer.net
Financial Information
Revenue (in Mill. $)
Missing Data
Operating Profit (in Mill. $)
Missing Data
Advertising (in % of total funding)
Missing Data
Market Share
Missing Data
Further Information
Meta Data
Audience share from Nielsen's Consumer and Media View (Jan.-June 2016)
Sources
General Information Sheet of Inquirer Publications, Inc. (available upon request at SEC) (2016), Securities and Exchange Commission (SEC)
Financial Statement of Inquirer Publications, Inc. (available upon request at SEC) (2015), Securities and Exchange Commission (SEC)
