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Rappler Holdings Corporation

Rappler Holdings Corporation

Rappler, Inc., owner of the sixth leading news website rappler.com as of the second quarter of 2023, has Rappler Holdings Corporation as its parent company.

The start-up company founded in 2011, operates the news website. Rappler. Inc., classified itself under the “information service activities” industry, not media, but is primarily involved in online media. The company’s primary purpose is “to design, develop, establish, market, sell, maintain, support, distribute, customize, sell, resell, and/or operate news, information, and social network services.”

As of December 2022, the total assets of Rappler Holdings Corporation amounting to PhP5,049,033 (around US$88,835). It reported recurring losses amounting to PhP196,770 as of 2022, which resulted in an accumulated PhP15,326,330 (around US$269,658) deficit and PhP13,927,402 (around US$245,045) capital deficiency. It attributed the deficit to accrued expenses related to legal cases and ordinary operating costs during the startup years.

The total amount of its shares in the subsidiary Rappler, Inc. is PhP119,434,438 (around US$2,101,387).

As of the second quarter of 2023, rappler.com holds an audience share of 8.44% based on Nielsen’s consumer and media view survey.

In 2014, founders led by Rappler, Inc. CEO Maria Ressa established Rappler Holdings Corporation as a financial vehicle to bring in international investors for Rappler and to prepare it for international expansion. To get foreign investments, the holding company intended to use Philippine Depositary Receipts (PDRs).

However, the Securities and Exchange Commission revoked in January 2018 the licenses of Rappler Holdings and its subsidiary Rappler, Inc. for violating the constitutional prohibition on foreign ownership restrictions in mass media. A petition by Rappler is still pending before the Court of Appeals against the enforcement of the SEC decision, vowing to bring the matter up to the Supreme Court.

The regulatory body, which affirmed its decision in June 2022, claims that Rappler granted control on corporate matters to Omidyar Network, a U.S.-based philanthropic investment firm, through the issuance of PDRs amounting to US$1.5 million (around PhP59.66 million). The subsequent donation by Omidyar of the PDRs to 14 Rappler managers apparently “did not, and will not cure” the violation, the commission said.

The SEC added that the execution of the waiver of Omidyar not to enforce control over Rappler in December 2017, which was one month before the release of the decision in 2018, is an admission of it having control over Rappler.

In opposition to SEC’s decision, Rappler has argued that the PDRs only entitled Omidyar Network to earnings, but no control over the company’ operations. The media outlet cited as an example other companies such as GMA, ABS-CBN and PLDT that issue PDRs.

It also called the SEC decision an “anti-innovation”, citing its unique business model as a media that purely publishes content online. On the other hand, the SEC argued that Rappler, Inc. could have just issued stocks to Omidyar if it believes the company is not a mass media entity instead of having Rappler Holdings Corporation issue PDRs.

Meanwhile, all of the five tax evasion charges against Ressa and Rappler Holdings Corporation in relation to the alleged taxable income generated from the issuance of PDRs from Omidyar and North Base Media were dismissed by Sept. 12, 2023.

Key facts

Business Form

Private

Legal Form

Stock Corporation

Business Sectors

Missing Data

Ownership

Individual Owner

Benjamin Y. So

Benjamin Y. So is an “angel investor”, a person who provides funding for startup or young companies, of Rappler Holdings Corporation. The DMT Ice Angels Holdings Inc. that he set up was one of the first five groups that funded Rappler, Inc.

17.86%
Media Outlets
Other Media Outlets

Other Online Outlets

rappler.com

Facts

Media Business

Communications

Business

Missing Data

General Information

Founding Year

2014

Affiliated Interests Founder

Maria Ressa

is the chief executive officer of Rappler, Inc. and the president of its parent company, Rappler Holdings Corporation.

Employees

7 (as of July 27, 2023)

Contact

Unit B, 3/F, North Wing, Estancia Offices, Capitol Commons, Brgy. Oranbo, Pasig City

Telephone No.: (02) 8570-4231

www.rappler.com

 

Tax/ ID Number

008-923-940-000

Financial Information

Revenue (Financial Data/ Optional)

Missing Data

Operating Profit (in Mill. $)

Missing Data

Advertising (in % of total funding)

Missing Data

Management

Executive Board

Maria Ressa

is the chief executive officer of Rappler, Inc and the president of its parent company Rappler Holdings Corporation.

Non-Executive Board

Manuel I. Ayala

is a board member and incorporator of Rappler Holdings Corporation.

Supervisory Board

Missing Data

Further Information

Data Publicly Available

ownership data is easily available from other sources, e. g. public registries etc.

2 ♥

Meta Data

The list of founders is based on the general information sheet of Rappler Holdings Corporation.

Rappler Holdings Corporation did not specify its total revenues, operating profit and advertising revenue in the 2023 annual financial statement. It, however, stated that it earned PhP1,399 (around US$24.61) from bank interests.

Conversion rate on Oct. 17, 2023: PhP56.836 per US$1.

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